AI in retail and the rise of the purpose-driven consumer - Journey to AI Blog

That retail has experienced extreme disruption in recent years is beyond questioning. Even before Covid turned the world on its head, headlines about the so-called "retail apocalypse" were near-ubiquitous in the media. Since then, we've seen lockdowns, fluctuating openings and closings, some firms going out of business altogether, celebrations of essential retail workers and a surge in online shopping that brought record profits while yielding more ambiguous results for others. And now, with ongoing supply chain disruption, inflation and a tight labor market, it's clear that the retail sector still faces substantial challenges. But these challenges also represent opportunity, and harnessing the power of digital transformation will remain central to every business leader serious about thriving in the post-Covid world.