3 ways technology can boost CX while keeping costs under control – even during challenging times - ClickZ

The travel industry is overwhelmed. As the coronavirus continues spreading around the globe, thousands of customers are calling hotels and airlines to cancel or change plans based on highly variable and unpredictable changes – and as a result, millions of travel-related jobs will be lost. With an industry so dependent on reviews and word of mouth recommendations, customer service and experiences are the foundation of the travel industries. Yet, we're facing unprecedented times, and every customer is different. Each individual is having to make dramatic, sometimes emotional decisions about their plans for the year.