Apple Restructures AI, Siri, Machine Learning Divisions - ExtremeTech

You can read this situation a couple different ways. On the one hand, some will conclude that Apple either performs the same types of data collection that Google does or that it wants to, and that bringing Giannandrea onboard is an effort to match the search giant in this area. But another potential option is that the value of Google's data about its users may be less central to the question of why Siri has lagged behind its competitors than is immediately apparent. We're not claiming the data hypothesis isn't true -- we've got no insight on it one way or the other -- but it's also the sort of explanation that could be a contributing factor without constituting the overriding reason why a situation looks the way it does. Either way, Apple is clearly planning to make some significant changes to its AI/ML development programs.