How Genesys is personalizing the customer experience with Engage, Azure and AI Transform

Microsoft and Genesys, a global provider of contact center software, recently announced a partnership to enable enterprises to run Genesys' omnichannel customer experience solution, Genesys Engage, on Microsoft Azure. According to the two companies, this combination will provide a secure cloud environment to help companies more easily leverage AI to address customer needs on any channel. Headquartered in Daly City, California, Genesys has more than 5,000 employees in nearly 60 offices worldwide. Every year, the company supports more than 70 billion customer experiences for organizations like Coca-Cola Business Services North America, eBay, Heineken, Lenovo, PayPal, BOSCH, Quicken and more. Transform spoke with Barry O'Sullivan, executive vice president and general manager of Multicloud Solutions for Genesys, to explore how technology is reinventing the customer service experience.