KISS the 288 View of Your Customer

Much has been written about the power of our massive data collections to enable the 360 view of our customers, our business, our employees, and our processes. When our numerous disparate heterogeneous data collections are aggregated and joined in our data lake or data cloud or data fabric or wherever, with appropriate data tagging, data discovery and data integration tools in place, then we can reach for that ideal: the 360 view of our domain! But is the "360 view" really the right goal? It is definitely a good target and we should incentivize productive work toward that ambition, but should we go all the way to achieving that full 360 view in all projects, at all times? Most of us have probably learned by now the truth in the statement "the perfect is the enemy of good enough."