Hype Versus Reality -- How Businesses Can Use AI Today

Artificial Intelligence (AI) is a term that is readily recognisable but often misunderstood. It is frequently misused by the media, the hype around potential and expectations is huge, and as a result, rarely enables business owners the ability to see how true AI can be applied. Business expectations are not aligned to the adoption of AI and this means that many firms are not benefitting from the exceptional possibilities that technological advancements can offer right now. It is important not to be drowned in the promise of the future by sacrificing the potential of the present day. AI is often viewed as the tool that will revolutionise a business's entire operations, or that it will take over and render human workers unnecessary.