We-Vibe smart sex toy maker is sued for tracking users' intimate habits

A woman is suing a sex toy firm after discovering that the company was keeping tabs on its customer's intimate data. The sex toy and its corresponding smartphone app enables users to customise setting to suit their preference. The class action civil suit was filed against the maker of the We-Vibe smart dildo, Standard Innovation. There were concerns about the We-Vibe 4 Plus, a vibrator that connects to a smartphone app that, its makers say, 'allows couples to keep their flame ignited - together or apart' The We-Vibe user, who filed the suit in Illinois, later realised that the app was relaying data back to the company, according to a report in Vocativ. These included when she used the toy and which vibration settings she used, along with her email address.