How Metadata Improves Security, Quality, and Transparency

How does Spotify battle against a giant like Apple? With machine learning and AI, Spotify creates value for its users by providing a more personalized and bespoke experience. Let's take a quick look at the layers of aggregate information that are used to enhance their platform: The core data here is in the music – the basic components of songs like the title, artist, and duration. Choosing a song to listen to sets the baseline (and maybe you like it for its bass line). Everything else can be seen as metadata: additional elements about how one listens, how the song is composed, and what other music it sounds like.