How to Use Data to Drive Business Growth and Success

There is a never-ending avalanche of information and data coursing through society every minute of everyday. If our reactions are not instant, information can quickly lose its relevance and become outdated as new information is made available. The Information Age has given rise to a data-driven business world, where information and knowledge have become the key ingredients to ensure the success and continued survival of a business. Data has become one of the most powerful, yet under-utilized assets of any business. As the number of connected Internet of Things (IoT) -enabled devices increases, so does the volume of data generated.