Beyond the gimmick: Implementing effective machine learning (VB Live)

McKinsey's 2016 data and analytics study found 120 potential machine learning applications in 12 industries -- and the evolution is accelerating. Join our latest VB Live interactive event for a deep dive into how machine learning can transform your business. The more data your customer gives you, the more you can infer their needs. AI and machine learning have advanced to the point where you don't just know what they want -- you know it before they do. "That's the side people would say is kind of creepy," says Quinn Banks, senior product marketing manager at Farmers Insurance.