ScienceAlert Deal: This Service Uses Machine Learning to Find Your Perfect Wine

The world of wine is vast, and it seems like there are more wineries out there than grapes in a vineyard. As such, finding that perfect bottle of vino can feel like a nightmare. And, while asking your friends for recommendations can help refine the process, you can't always rely on their tastes to match your own. So, why not let data do the matching for you? Services like Spotify and Netflix already use artificial intelligence to match their users with music and TV - content that can be just as nuanced as a bottle of Merlot - and they do so with great effect.