6 Ways Businesses Leverage Machine Learning Tools

No longer the exclusive domain of data-reliant businesses like Google, Microsoft, and Amazon, machine learning has been making its way into the masses as an essential approach to data. Today, machine learning is understood and accepted by a more mainstream audience, and has become a measurable driver for big business benefits both on and offline. There are three key reasons why machine learning has become one of the top 10 strategic technology trends that will shape digital business opportunities through 2020. First, the volume of data companies now collect is so massive that many companies struggle to make sense of it and fail to take advantage of it. Second, the computing power required to process these exploding data assets, previously exclusive to the Googles of this world, is now widely available to smaller businesses.