Why Bixby makes sense for Samsung

The announcement for the Samsung Galaxy S8 brought up few points of discussion amongst the technology world. One of the Key topics for Discussion was Bixby. Google Assistant was announced back at Google I/O in 2016. At that time its capabilities were revolutionary and to date it is still the best Assistant (In my opinion) Others might disagree on this. Samsung has used the google android platform for their best smartphones to date and still remain a key player in the ecosystem with HTC, Motorola and Huawei.