Nearly half of firms don't know how AI can help them

While some business owners are happy and excited about the prospect of artificial intelligence (AI) and how it could improve their operations, some are scared of it, some don't even know they're using it already, and some don't know how they could benefit from the emerging tech, at all. This is according to a new report from Esme Loans, which polled 250 business owners in the UK to understand how they perceive AI. As it turns out, 43 per cent don't understand how they could benefit from AI, while six in ten feel they've overlooked AI's potential. Three quarters (73 per cent) said they didn't use AI, but when presented with a long list of tools, 29 per cent said to have been using at least one. That means that these business owners have been using AI, unknowingly.