UBank releases AI loan advisor Mia

UBank, an Australian digital bank, will be soon launching a digital home loan application assistant, powered by artificial intelligence (AI). Mia, short for My Interactive Agent, will begin taking customer questions later this month, and aims to create a "simpler home loan application experience". It was created in partnership with FaceMe. Mia has product knowledge and a "cheeky personality" – using fun GIFs and animations during her chats. You would think this would deter people from using it.