The Search Engine Showdown is Far from Over

Back in the 1990s, the search engine category was a hot space. Yahoo, Netscape, AOL, Ask Jeeves, AltaVista, Google search, MSN and others were vying to capture the dominant position. With time, they all fizzled out. Post 2000 was the era of Google Search, the undisputed winner of the space until quite recently. The tide is turning and the crown of Google Search is under threat.