AI will reduce SA's crime stats as early as 2023 – AfricaBusiness.com

Applying artificial intelligence to big data can predict – and prevent – crime. When a social media site throws out an ad for a product you were just discussing over the phone, it's easy to jump to conclusions: They must be listening, surely. But the truth is that the site employed artificial intelligence (AI) to predict your behaviour. You searched for a yeast starter last week and commented on a friend's photo of sourdough bread yesterday. The ad for a bread-making course that seemingly pops up out of the blue was shown to you because the data predicted you might be interested in it – based on your own and previous users' behaviour.