Predictive and Interactive Analytics: A Primer - Artificial Intelligence Online

Imagine the difference between a buffalo stampede and a cheeseburger. Both are tasty sources of protein. The difference lies in their requisite culinary tools. Predictive Analytics (PA) is the buffalo stampede of quantitative research: data is big, fast, and shaggy. Interactive Analytics (IA) is a cheeseburger: structured, convenient, and easy to grill.