Apple wows its developers at WWDC 2015 - San Jose Mercury News

Apple on Monday served up a veritable smorgasbord of digital delights for its fans, unveiling at its annual developers conference upgrades to its mobile and desktop software, showing off a gussied-up Siri with a new bag of tricks, and firing a shot over Spotify's bow with its new streaming Apple Music subscription service. "This is a truly revolutionary music service," Eddy Cue, Apple's senior vice president of Internet software and services, told the crowd of several thousand developers, designers and product managers at the 26th Worldwide Developers Conference, the annual Apple love fest at Moscone Center in San Francisco. "Apple Music will bring you all of your music all in one place." Revealed toward the end of a nearly three-hour extravaganza, the music feature was clearly Apple's rabbit out of a hat. It had been widely expected for months, ever since May last year when Apple bought subscription streaming music service Beats Music, and Beats Electronics, which makes the popular Beats headphones, speakers and audio software.