ARM Holdings is the world's leading semiconductor Intellectual Property (IP) supplier. The prospects for a company operating in this new market are varied and exciting. Working with @Aitechmarketing is like having a family member who can fix everything. Working with @Aitechmarketingis like having a family member who can fix everything. Working with @Aitechmarketing is like having a family member who can fix everything.

Established in 2010, Knorex is a cutting-edge advertising technology MNC with offices across USA, Australia, China, Singapore, Vietnam, India, Thailand and Malaysia. Knorex provides Precision Performance Marketing products and solutions to the world's leading brands and media agencies. With its full-stack platform, Knorex XPO (Unify to Simplify - Knorex XPO - The Ultimate Universal Marketing Platform to Power Business Growth Knorex.com)

Jim McHugh is the CEO of Mperativ, the revenue marketing platform that connects go-to-market strategy to the revenue operations engine. Today, there is greater demand than ever for better and more quantifiable connections between marketing budgets and how they drive business outcomes. Even with thousands of marketing technology products available, it has been difficult for them to clearly show the impact of marketing initiatives and spend on revenue outcomes, paving the way for new technologies to rise up to this challenge and create the future of marketing science. This year, we'll begin to see go-to-market teams establish a new realm of marketing science that brings together siloed data to quantify how marketing drives results, setting the stage for continuous, bitemporal data models that will unlock the true benefits of AI and ML for marketing. Connect marketing to revenue and predict business outcomes.

Since customer-centric digital strategies are now the norm for successful brands, the current focus should be on ways to use new tools and tech to differentiate your brand experience from the competition. This is not so different from how brick-and-mortar shops operate: Customers walk in and are immersed in specific branding techniques, marketing strategies, and options for connection and personalized interaction. This is a tried-and-true formula for in-person shopping, so why shouldn't it be translated to digital storefronts as well? Let's look at some of the ways that brands can leverage emerging tech to create a powerful, profitable personalization experience. There are endless statistics about how important it is for consumers to feel like they are getting an individualized experience.

HCL Unica, the marketing automation platform that helps customers achieve personalization at scale, is excited to announce the release and general availability of our latest Winter update to the Unica 12.1 cloud native integrated marketing platform – Unica 12.1.2. Featuring key updates such as quick start industry specific journey templates, streamlined privacy and compliance, enhanced messaging experience from build to send to deliver, and resilient deployments, Unica continues to strengthen its Integrated Goal Based Marketing, Messaging without Limits, and Enhanced Cloud Native Foundation pillars, providing marketing teams a robust and easy to use platform that makes marketing a breeze. With customer journeys becoming more complex than ever, marketers are challenged with figuring out how and where to start their journey planning and execution. With this release, the platform's Journey capability makes it easier than ever for marketers to quick start their customer journeys. With a wide range of out of box industry-specific journey templates such as Credit Card Activation (Banking), Customer Subscription Service (Retail), Contactless Hotel Experience (Hospitality), Handset Upgrade (Telco), Cart Abandonment (Retail), Dynamic eNewsletter (Various Industries), Event Marketing (Hospitality/Entertainment), Increase Walletshare (Various Industries) and Prescription Home Delivery Acquisition Journey (Pharma), marketers can leverage common engagement scenarios and best practices to deliver highly engaging and impactful customer experience.

Mailchimp is a leading marketing platform for small business. We empower millions of customers around the world to build their brands and grow their companies with a suite of marketing automation, multichannel campaign, CRM, and analytics tools. MailChimp's Engineering Systems team is responsible for infrastructure that makes that possible. Team members work closely with our Development, Product, Support and Data Systems teams to provide the infrastructure needed to move the company and our products forward. We take a pragmatic and practical approach to our technology stacks; we use proven components and build our business logic on top of understood and supported building blocks.

Regardless of size, most companies are using some form of martech, from email automation tools like MailChimp to social media management tools like Sprout Social. For enterprise-level organizations, the explosion of tools combined with new capabilities like AI and machine learning make it possible to scale marketing efforts more quickly and efficiently than ever before. Even so, there is a dark side to all this tech--namely, confusion. In 2011, Scott Brinker's martech landscape contained just 150 tools. A survey by the World Advertising Research Center and global finance company BDO, revealed that 76% of marketers wanted to add more tools to their existing martech stack.

The crystal ball that can predict when, where, and how a customer will spend their money has a new name and it goes by Programmai. This predictive marketing software uses customer data to accurately predict customer spending for both the short and long term. Programmai can even predict the future lifetime value of a customer based on the first interaction. Applying machine learning, marketers can use predictive values from Programmani to develop marketing programs and hone acquisition costs, no longer taking stabs in the dark but instead basing these decisions on justifiable data and forecasts. London TechWatch caught up with CEO Dean Murr to find out how his previous experience at Asos led him to create Programmai, the company's experience raising during the pandemic, and recent funding round.

Oslo based SaaS company ADLINE is a marketing platform that promises to streamline digital marketing and advertising,and eliminates the exhausting task of monitoring several channels separately for a thorough analysis and overview of effective marketing. Adline will fit in with everyday marketers or business owners, marketing teams or agencies looking for a simple system for all their digital marketing – from analysis to traffic and conversion. All designed to help brands get targeted visibility and brand awareness. Adline's mission is to simplify digital marketing and make it easy and accessible to everyone. Budgets are precious in today's marketing and advertising world and relevant allocation, efficiency and conversion is crucial to stay ahead of the game.

We understand that each firm has different needs. That is why we begin with a thorough in-depth research and mapping to craft a "blueprint" specifically for your business to follow during our work together and beyond. If it's just hosting that you need, we give you that. But if you do need web development, managed blog, SEO, managed marketing, we've got your back.