The recent success of large language models (LLMs) has renewed interest in whether recommender systems can achieve similar scaling benefits. Conventional recommenders, dominated by massive embedding tables, tend to plateau as embedding dimensions grow. In contrast, the emerging generative paradigm replaces embeddings with compact Semantic ID (SID) sequences produced by autoregressive Transformers. Yet most industrial deployments remain proprietary, leaving two fundamental questions open: (1) Do the expected scaling laws hold on public benchmarks? (2) What is the minimal post-training recipe that enables competitive performance? We present MiniOneRec, to the best of our knowledge, the first fully open-source generative recommendation framework, which provides an end-to-end workflow spanning SID construction, supervised fine-tuning, and recommendation-oriented reinforcement learning. We generate SIDs via a Residual Quantized VAE and post-train Qwen backbones ranging from 0.5B to 7B parameters on the Amazon Review dataset. Our experiments reveal a consistent downward trend in both training and evaluation losses with increasing model size, validating the parameter efficiency of the generative approach. To further enhance performance, we propose a lightweight yet effective post-training pipeline that (1) enforces full-process SID alignment and (2) applies reinforcement learning with constrained decoding and hybrid rewards. Together, these techniques yield significant improvements in both ranking accuracy and candidate diversity.

This PhD thesis investigates the societal impact of machine learning (ML). ML increasingly informs consequential decisions and recommendations, significantly affecting many aspects of our lives. As these data-driven systems are often developed without explicit fairness considerations, they carry the risk of discriminatory effects. The contributions in this thesis enable more appropriate measurement of fairness in ML systems, systematic decomposition of ML systems to anticipate bias dynamics, and effective interventions that reduce algorithmic discrimination while maintaining system utility. I conclude by discussing ongoing challenges and future research directions as ML systems, including generative artificial intelligence, become increasingly integrated into society. This work offers a foundation for ensuring that ML's societal impact aligns with broader social values.

Any digital personal assistant, whether used to support task performance, answer questions, or manage work and daily life--including fitness schedules--requires high-quality annotations to function properly. However, user annotations, whether actively produced or inferred from context (e.g., data from smartphone sensors), are often subject to errors and noise. Previous research on Skeptical Learning ( skel) addressed the issue of noisy labels by comparing offline active annotations with passive data, allowing for an evaluation of annotation accuracy. However, this evaluation did not include confirmation from end-users, the best judges of their own context. In this study, we evaluate skel's performance in real-world conditions with actual users who can refine the input labels based on their current perspectives and needs. The study involves university students using the iLog mobile application on their devices over a period of four weeks. The results highlight the challenges of finding the right balance between user effort and data quality, as well as the potential benefits of using skel, which include reduced annotation effort and improved quality of collected data.

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The rapid adoption of generative artificial intelligence (GenAI) technologies has led many organizations to integrate AI into their products and services, often without considering user preferences. Yet, public attitudes toward AI use, especially in impactful decision-making scenarios, are underexplored. Using a large-scale two-wave survey study (n_wave1=1514, n_wave2=1488) representative of the Swiss population, we examine shifts in public attitudes toward AI before and after the launch of ChatGPT. We find that the GenAI boom is significantly associated with reduced public acceptance of AI (see Figure 1) and increased demand for human oversight in various decision-making contexts. The proportion of respondents finding AI "not acceptable at all" increased from 23% to 30%, while support for human-only decision-making rose from 18% to 26%. These shifts have amplified existing social inequalities in terms of widened educational, linguistic, and gender gaps post-boom. Our findings challenge industry assumptions about public readiness for AI deployment and highlight the critical importance of aligning technological development with evolving public preferences.

The core task of recommender systems is to learn user preferences from historical user-item interactions. With the rapid development of large language models (LLMs), recent research has explored leveraging the reasoning capabilities of LLMs to enhance rating prediction tasks. However, existing distillation-based methods suffer from limitations such as the teacher model's insufficient recommendation capability, costly and static supervision, and superficial transfer of reasoning ability. To address these issues, this paper proposes RecZero, a reinforcement learning (RL)-based recommendation paradigm that abandons the traditional multi-model and multi-stage distillation approach. Instead, RecZero trains a single LLM through pure RL to autonomously develop reasoning capabilities for rating prediction. RecZero consists of two key components: (1) "Think-before-Recommendation" prompt construction, which employs a structured reasoning template to guide the model in step-wise analysis of user interests, item features, and user-item compatibility; and (2) rule-based reward modeling, which adopts group relative policy optimization (GRPO) to compute rewards for reasoning trajectories and optimize the LLM. Additionally, the paper explores a hybrid paradigm, RecOne, which combines supervised fine-tuning with RL, initializing the model with cold-start reasoning samples and further optimizing it with RL. Experimental results demonstrate that RecZero and RecOne significantly outperform existing baseline methods on multiple benchmark datasets, validating the superiority of the RL paradigm in achieving autonomous reasoning-enhanced recommender systems.

Graph-based recommender systems are commonly trained in transductive settings, which limits their applicability to new users, items, or datasets. We propose NBF-Rec, a graph-based recommendation model that supports inductive transfer learning across datasets with disjoint user and item sets. Unlike conventional embedding-based methods that require retraining for each domain, NBF-Rec computes node embeddings dynamically at inference time. We evaluate the method on seven real-world datasets spanning movies, music, e-commerce, and location check-ins. NBF-Rec achieves competitive performance in zero-shot settings, where no target domain data is used for training, and demonstrates further improvements through lightweight fine-tuning. These results show that inductive transfer is feasible in graph-based recommendation and that interaction-level message passing supports generalization across datasets without requiring aligned users or items.

Large language models (LLMs) have shown remarkable success in recent years, enabling a wide range of applications, including intelligent assistants that support users' daily life and work. A critical factor in building such assistants is personalizing LLMs, as user preferences and needs vary widely. Activation steering, which directly leverages directions representing user preference in the LLM activation space to adjust its behavior, offers a cost-effective way to align the model's outputs with individual users. However, existing methods rely on all historical data to compute the steering vector, ignoring that not all content reflects true user preferences, which undermines the personalization signal. To address this, we propose SteerX, a disentangled steering method that isolates preference-driven components from preference-agnostic components. Grounded in causal inference theory, SteerX estimates token-level causal effects to identify preference-driven tokens, transforms these discrete signals into a coherent description, and then leverages them to steer personalized LLM generation. By focusing on the truly preference-driven information, SteerX produces more accurate activation steering vectors and enhances personalization. Experiments on two representative steering backbone methods across real-world datasets demonstrate that SteerX consistently enhances steering vector quality, offering a practical solution for more effective LLM personalization.

Modern large-scale recommendation systems rely heavily on user interaction history sequences to enhance the model performance. The advent of large language models and sequential modeling techniques, particularly transformer-like architectures, has led to significant advancements recently (e.g., HSTU, SIM, and TWIN models). While scaling to ultra-long user histories (10k to 100k items) generally improves model performance, it also creates significant challenges on latency, queries per second (QPS) and GPU cost in industry-scale recommendation systems. Existing models do not adequately address these industrial scalability issues. In this paper, we propose a novel two-stage modeling framework, namely VIrtual Sequential Target Attention (VISTA), which decomposes traditional target attention from a candidate item to user history items into two distinct stages: (1) user history summarization into a few hundred tokens; followed by (2) candidate item attention to those tokens. These summarization token embeddings are then cached in storage system and then utilized as sequence features for downstream model training and inference. This novel design for scalability enables VISTA to scale to lifelong user histories (up to one million items) while keeping downstream training and inference costs fixed, which is essential in industry. Our approach achieves significant improvements in offline and online metrics and has been successfully deployed on an industry leading recommendation platform serving billions of users.

Recommender systems have long been built upon the modeling of interactions between users and items, while recent studies have sought to broaden this paradigm by generalizing to new users and items, incorporating diverse information sources, and transferring knowledge across domains. Nevertheless, these efforts have largely focused on individual aspects, hindering their ability to tackle the complex recommendation scenarios that arise in daily consumptions across diverse domains. In this paper, we present MICRec, a unified framework that fuses inductive modeling, multimodal guidance, and cross-domain transfer to capture user contexts and latent preferences in heterogeneous and incomplete real-world data. Moving beyond the inductive backbone of INMO, our model refines expressive representations through modality-based aggregation and alleviates data sparsity by leveraging overlapping users as anchors across domains, thereby enabling robust and generalizable recommendation. Experiments show that MICRec outperforms 12 baselines, with notable gains in domains with limited training data.