Could you fall in love with an artificial intelligence? When Spike Jonze's film, Her, came out 10 years ago, the question still seemed hypothetical. The gradual romance between Joaquin Phoenix's character Theodore and Scarlett Johansson's Samantha, an operating system that embraces his vulnerabilities, felt firmly rooted in science fiction. But just one year after the film's release, in 2014, Amazon's Alexa was introduced to the world. Talking to a computer in your home became normalised. The Guardian's journalism is independent. We will earn a commission if you buy something through an affiliate link. Personified AI has since infiltrated more areas of our lives.

Apple has announced its next era. Your experience of using an iPhone, Mac, or iPad will be guided by, and suffused with, artificial intelligence. Apple calls it, of course, Apple Intelligence. That's right: We have another "AI" to deal with. You may have heard plenty about how it makes Siri smarter, rewrites your emails and essays, creates never-before-seen emoji, and turns rough sketches into bland AI art. It truly is a vision of the future.

Live streaming services are becoming increasingly popular due to real-time interactions and entertainment. Viewers can chat and send comments or virtual gifts to express their preferences for the streamers. Accurately modeling the gifting interaction not only enhances users' experience but also increases streamers' revenue. Previous studies on live streaming gifting prediction treat this task as a conventional recommendation problem, and model users' preferences using categorical data and observed historical behaviors. However, it is challenging to precisely describe the real-time content changes in live streaming using limited categorical information. Moreover, due to the sparsity of gifting behaviors, capturing the preferences and intentions of users is quite difficult. In this work, we propose MMBee based on real-time Multi-Modal Fusion and Behaviour Expansion to address these issues. Specifically, we first present a Multi-modal Fusion Module with Learnable Query (MFQ) to perceive the dynamic content of streaming segments and process complex multi-modal interactions, including images, text comments and speech. To alleviate the sparsity issue of gifting behaviors, we present a novel Graph-guided Interest Expansion (GIE) approach that learns both user and streamer representations on large-scale gifting graphs with multi-modal attributes. Comprehensive experiment results show that MMBee achieves significant performance improvements on both public datasets and Kuaishou real-world streaming datasets and the effectiveness has been further validated through online A/B experiments. MMBee has been deployed and is serving hundreds of millions of users at Kuaishou.

Weblogs, comprised of records detailing user activities on any website, offer valuable insights into user preferences, behavior, and interests. Numerous recommendation algorithms, employing strategies such as collaborative filtering, content-based filtering, and hybrid methods, leverage the data mined through these weblogs to provide personalized recommendations to users. Despite the abundance of information available in these weblogs, identifying and extracting pertinent information and key features from them necessitate extensive engineering endeavors. The intricate nature of the data also poses a challenge for interpretation, especially for non-experts. In this study, we introduce a sophisticated and interactive recommendation framework denoted as InteraRec, which diverges from conventional approaches that exclusively depend on weblogs for recommendation generation. InteraRec framework captures high-frequency screenshots of web pages as users navigate through a website. Leveraging state-of-the-art multimodal large language models (MLLMs), it extracts valuable insights into user preferences from these screenshots by generating a textual summary based on predefined keywords. Subsequently, an LLM-integrated optimization setup utilizes this summary to generate tailored recommendations. Through our experiments, we demonstrate the effectiveness of InteraRec in providing users with valuable and personalized offerings. Furthermore, we explore the integration of session-based recommendation systems into the InteraRec framework, aiming to enhance its overall performance. Finally, we curate a new dataset comprising of screenshots from product web pages on the Amazon website for the validation of the InteraRec framework. Detailed experiments demonstrate the efficacy of the InteraRec framework in delivering valuable and personalized recommendations tailored to individual user preferences.

While companies like Google, Microsoft, Amazon, and others had been upfront about their efforts in AI, for years Apple had been silent. Now, finally, its executives were talking. I got an advance look one day. Eager to shed the the impression that the most innovative of the tech giants was a laggard in this vital technology moment, its software leader Craig Federighi, services czar Eddie Cue, and top researchers argued that Apple had been a leader in AI for years but just didn't make a big deal of it. Advanced machine learning was already deep in some of its products, and we could expect more, including advances in Siri.

Recommender systems aim to predict personalized rankings based on user preference data. With the rise of Language Models (LMs), LM-based recommenders have been widely explored due to their extensive world knowledge and powerful reasoning abilities. Most of the LM-based recommenders convert historical interactions into language prompts, pairing with a positive item as the target response and fine-tuning LM with a language modeling loss. However, the current objective fails to fully leverage preference data and is not optimized for personalized ranking tasks, which hinders the performance of LM-based recommenders. Inspired by the current advancement of Direct Preference Optimization (DPO) in human preference alignment and the success of softmax loss in recommendations, we propose Softmax-DPO (S-DPO) to instill ranking information into the LM to help LM-based recommenders distinguish preferred items from negatives, rather than solely focusing on positives. Specifically, we incorporate multiple negatives in user preference data and devise an alternative version of DPO loss tailored for LM-based recommenders, connected to softmax sampling strategies. Theoretically, we bridge S-DPO with the softmax loss over negative sampling and find that it has a side effect of mining hard negatives, which assures its exceptional capabilities in recommendation tasks. Empirically, extensive experiments conducted on three real-world datasets demonstrate the superiority of S-DPO to effectively model user preference and further boost recommendation performance while mitigating the data likelihood decline issue of DPO.

There is a growing interest in utilizing large-scale language models (LLMs) to advance next-generation Recommender Systems (RecSys), driven by their outstanding language understanding and in-context learning capabilities. In this scenario, tokenizing (i.e., indexing) users and items becomes essential for ensuring a seamless alignment of LLMs with recommendations. While several studies have made progress in representing users and items through textual contents or latent representations, challenges remain in efficiently capturing high-order collaborative knowledge into discrete tokens that are compatible with LLMs. Additionally, the majority of existing tokenization approaches often face difficulties in generalizing effectively to new/unseen users or items that were not in the training corpus. To address these challenges, we propose a novel framework called TokenRec, which introduces not only an effective ID tokenization strategy but also an efficient retrieval paradigm for LLM-based recommendations. Specifically, our tokenization strategy, Masked Vector-Quantized (MQ) Tokenizer, involves quantizing the masked user/item representations learned from collaborative filtering into discrete tokens, thus achieving a smooth incorporation of high-order collaborative knowledge and a generalizable tokenization of users and items for LLM-based RecSys. Meanwhile, our generative retrieval paradigm is designed to efficiently recommend top-$K$ items for users to eliminate the need for the time-consuming auto-regressive decoding and beam search processes used by LLMs, thus significantly reducing inference time. Comprehensive experiments validate the effectiveness of the proposed methods, demonstrating that TokenRec outperforms competitive benchmarks, including both traditional recommender systems and emerging LLM-based recommender systems.

Text-Attributed Graphs (TAGs) augment graph structures with natural language descriptions, facilitating detailed depictions of data and their interconnections across various real-world settings. However, existing TAG datasets predominantly feature textual information only at the nodes, with edges typically represented by mere binary or categorical attributes. This lack of rich textual edge annotations significantly limits the exploration of contextual relationships between entities, hindering deeper insights into graph-structured data. To address this gap, we introduce Textual-Edge Graphs Datasets and Benchmark (TEG-DB), a comprehensive and diverse collection of benchmark textual-edge datasets featuring rich textual descriptions on nodes and edges. The TEG-DB datasets are large-scale and encompass a wide range of domains, from citation networks to social networks. In addition, we conduct extensive benchmark experiments on TEG-DB to assess the extent to which current techniques, including pre-trained language models, graph neural networks, and their combinations, can utilize textual node and edge information. Our goal is to elicit advancements in textual-edge graph research, specifically in developing methodologies that exploit rich textual node and edge descriptions to enhance graph analysis and provide deeper insights into complex real-world networks.

We consider a recommender system that takes into account the interplay between recommendations, the evolution of user interests, and harmful content. We model the impact of recommendations on user behavior, particularly the tendency to consume harmful content. We seek recommendation policies that establish a tradeoff between maximizing click-through rate (CTR) and mitigating harm. We establish conditions under which the user profile dynamics have a stationary point, and propose algorithms for finding an optimal recommendation policy at stationarity. We experiment on a semi-synthetic movie recommendation setting initialized with real data and observe that our policies outperform baselines at simultaneously maximizing CTR and mitigating harm.

A longstanding challenge in mental well-being support is the reluctance of people to adopt psychologically beneficial activities, often due to lack of motivation, low perceived trustworthiness, and limited personalization of recommendations. Chatbots have shown promise in promoting positive mental health practices, yet their rigid interaction flows and less human-like conversational experiences present significant limitations. In this work, we explore whether the anthropomorphic design (both LLM's persona design and conversational experience design) can enhance users' perception of the system and their willingness to adopt mental well-being activity recommendations. To this end, we introduce Sunnie, an anthropomorphic LLM-based conversational agent designed to offer personalized well-being support through multi-turn conversation and recommend practical actions grounded in positive psychology and social psychology. An empirical user study comparing the user experience with Sunnie and with a traditional survey-based activity recommendation system suggests that the anthropomorphic characteristics of Sunnie significantly enhance users' perception of the system and the overall usability; nevertheless, users' willingness to adopt activity recommendations did not change significantly.