From picking our favorite restaurants to predicting weather and correcting global food shortages, artificial intelligence is already augmenting everyday life. Firmly rooted in the realm of science fiction, artificial intelligence (AI) has often felt external – something happening out there. In reality, AI is a huge part of our everyday lives. We just don't recognize it. Bank alerts of suspected fraudulent charges, smartphone notifications to exercise, Siri or Cortana's ability to recognize voices – are all examples of AI. "Artificial intelligence is basically where machines make sense, learn, interface with the external world, without human beings having to specifically program it," said Nidhi Chappell, director of machine learning at Intel. AI improves lives in many other areas too.

Artificial Intelligence Marketing used to be a concept only speculated about in science fiction movies. Who would've thought that in 2016, it would start to play a real role in our daily lives? Because of the wide reaching applications of Artificial Intelligence, marketers must take note and determine ways to use it to their advantage. AI presents marketers with the unique opportunity to run campaigns in a way that have previously never been done or even thought of. This data driven, personal touch will allow marketers to get quite personal with the audience.

Creating original branded content solves many problems for marketers, but also presents challenges -- among them distribution and realizing ROI from what can be a costly investment. Time Inc., CBS and Telepictures are among hundreds of publishers working with IRIS.TV, which recently introduced a product to manage the distribution of branded content. Its video personalization solution uses artificial intelligence and machine learning technology so publishers can automate the programming of their video libraries for the individual based on that person's preferences and behavior. We spoke with Rohan Castelino, director of business development and marketing with IRIS.TV, about how this works. While brands are increasingly looking to partner to create content to engage Millennials, how can publishers deliver guaranteed audiences to watch this content at scale while maintaining their editorial standards and trust with audiences?

V.A.* (Virtual Assistants) are computer programs designed to simulate a conversation with a human via textual or voice interactions. We will focus on text-based interactions only in this paper. Voice-based V.A. consist in the combination of an Automatic Speech Recognition or Speech-To-Text and Text-To-Speech layers on top of a text-based interactions layer. By now you must have heard of Apple SIRI, Amazon Alexa, Microsoft Cortana, IBM Watson, Viv.ai, X.ai Amy, Kasisto Kai etc. They are becoming ubiquitous with the rise of Mobiles, IoT (Internet of Things) and Messaging platforms.

A brief history of artificial intelligence The concept of artificial intelligence began as pure fiction, something to be imagined but never actually existing. Today, we know that that's no longer the case. Artificial Intelligence is real and there are already real-world applications where artificial intelligence is helping us solve some of the biggest problems facing humanity. Here's a look at how artificial intelligence has developed through the years. Greek myths The earliest known reference to something we could term artificial intelligence dates back to the ancient Greeks.

The concept of artificial intelligence began as pure fiction, something to be imagined but never actually existing. Today, we know that that's no longer the case. Artificial Intelligence is real and there are already real-world applications where artificial intelligence is helping us solve some of the biggest problems facing humanity. Here's a look at how artificial intelligence has developed through the years. Greek myths The earliest known reference to something we could term artificial intelligence dates back to the ancient Greeks.

The concept of artificial intelligence began as pure fiction, something to be imagined but never actually existing. Today, we know that that's no longer the case. Artificial Intelligence is real and there are already real-world applications where artificial intelligence is helping us solve some of the biggest problems facing humanity. Here's a look at how artificial intelligence has developed through the years. The earliest known reference to something we could term artificial intelligence dates back to the ancient Greeks.

From picking our favorite restaurants to predicting weather and correcting global food shortages, artificial intelligence is already augmenting everyday life. Firmly rooted in the realm of science fiction, artificial intelligence (AI) has often felt external – something happening out there. In reality, AI is a huge part of our everyday lives. We just don't recognize it. Bank alerts of suspected fraudulent charges, smartphone notifications to exercise, Siri or Cortana's ability to recognize voices – are all examples of AI. "Artificial intelligence is basically where machines make sense, learn, interface with the external world, without human beings having to specifically program it," said Nidhi Chappell, director of machine learning at Intel. AI improves lives in many other areas too.

This year, chatbots and virtual assistants have made their entrance into our lives. And many experts are convinced that they're here to stay. These technologies take ecommerce to a new, much more conversational level that is "conversational commerce". It's a term coined by Uber's Chris Messina (by the way, he's the inventor of the Twitter hashtag) and describes the step towards more personalized interactions between people and brands utilizing chat, messaging, or other natural language interfaces (i.e. Chatbots and Virtual Assistants are artificial intelligence systems that can communicate with users on a more personal level.

Amazon's Alexa can now handle commands for the Hyundai G90 luxury car (Photo: Genesis) Hyundai announced Thursday that it has partnered with Amazon to let motorists use their home digital assistant Alexa to boss around their new Genesis luxury car. From inside their homes, owners of Hyundai's Genesis G90 sedan will able to use voice commands through their Amazon Echo speakers to command the Alexa system to have their cars perform certain basic functions, Hyundai says. So, for instance, the customer who wants the car running and air conditioning blasting for a daily commute need only say something like, "Alexa, tell Genesis to start my car at 70 degrees." Or an owner might bark, "Alexa, tell Genesis to lock my car" from the comfort of their living room. In addition, Alexa can flash the car's headlights, honk the horn or turn off a running engine.