Generative recommendation is an emerging paradigm that leverages the extensive knowledge of large language models by formulating recommendations into a text-to-text generation task. However, existing studies face two key limitations in (i) incorporating implicit item relationships and (ii) utilizing rich yet lengthy item information. To address these challenges, we propose a Generative Recommender via semantic-Aware Multi-granular late fusion (GRAM), introducing two synergistic innovations. First, we design semantic-to-lexical translation to encode implicit hierarchical and collaborative item relationships into the vocabulary space of LLMs. Second, we present multi-granular late fusion to integrate rich semantics efficiently with minimal information loss. It employs separate encoders for multi-granular prompts, delaying the fusion until the decoding stage. Experiments on four benchmark datasets show that GRAM outperforms eight state-of-the-art generative recommendation models, achieving significant improvements of 11.5-16.0% in Recall@5 and 5.3-13.6% in NDCG@5. The source code is available at https://github.com/skleee/GRAM.

Data heterogeneity plays a pivotal role in determining the performance of machine learning (ML) systems. Traditional algorithms, which are typically designed to optimize average performance, often overlook the intrinsic diversity within datasets. This oversight can lead to a myriad of issues, including unreliable decision-making, inadequate generalization across different domains, unfair outcomes, and false scientific inferences. Hence, a nuanced approach to modeling data heterogeneity is essential for the development of dependable, data-driven systems. In this survey paper, we present a thorough exploration of heterogeneity-aware machine learning, a paradigm that systematically integrates considerations of data heterogeneity throughout the entire ML pipeline -- from data collection and model training to model evaluation and deployment. By applying this approach to a variety of critical fields, including healthcare, agriculture, finance, and recommendation systems, we demonstrate the substantial benefits and potential of heterogeneity-aware ML. These applications underscore how a deeper understanding of data diversity can enhance model robustness, fairness, and reliability and help model diagnosis and improvements. Moreover, we delve into future directions and provide research opportunities for the whole data mining community, aiming to promote the development of heterogeneity-aware ML.

Vision-language models (VLMs) aligned with general human objectives, such as being harmless and hallucination-free, have become valuable assistants of humans in managing visual tasks. However, people with diversified backgrounds have different cognition even in the same situation. Consequently, they may have personalized expectations for VLM assistants. This highlights the urgent need to align VLM assistants with personalized situated cognition for real-world assistance. To study this problem, we first simplify it by characterizing individuals based on the sociological concept of Role-Set. Then, we propose to evaluate the individuals' actions to examine whether the personalized alignment is achieved. Further, we construct a benchmark named PCogAlignBench, which includes 18k instances and 20 individuals with different Role-Sets. Finally, we present a framework called PCogAlign, which constructs a cognition-aware and action-based reward model for personalized alignment. Experimental results and human evaluations demonstrate the reliability of the PCogAlignBench and the effectiveness of our proposed PCogAlign. We will open-source the constructed benchmark and code at https://github.com/NLPGM/PCogAlign.

In a single-slot recommendation system, users are only exposed to one item at a time, and the system cannot collect user feedback on multiple items simultaneously. Therefore, only pointwise modeling solutions can be adopted, focusing solely on modeling the likelihood of clicks or conversions for items by users to learn user-item preferences, without the ability to capture the ranking information among different items directly. However, since user-side information is often much more abundant than item-side information, the model can quickly learn the differences in user intrinsic tendencies, which are independent of the items they are exposed to. This can cause these intrinsic tendencies to become a shortcut bias for the model, leading to insufficient mining of the most concerned user-item preferences. To solve this challenge, we introduce the Breaker model. Breaker integrates an auxiliary task of user representation clustering with a multi-tower structure for cluster-specific preference modeling. By clustering user representations, we ensure that users within each cluster exhibit similar characteristics, which increases the complexity of the pointwise recommendation task on the user side. This forces the multi-tower structure with cluster-driven parameter learning to better model user-item preferences, ultimately eliminating shortcut biases related to user intrinsic tendencies. In terms of training, we propose a delayed parameter update mechanism to enhance training stability and convergence, enabling end-to-end joint training of the auxiliary clustering and classification tasks. Both offline and online experiments demonstrate that our method surpasses the baselines. It has already been deployed and is actively serving tens of millions of users daily on Meituan, one of the most popular e-commerce platforms for services.

But Tinder has sparked controversy this week, following the launch of its latest feature. The dating app has quietly started testing a height filter. Spotted within the Premium Discovery section of Tinder's Settings, the tool allows users to specify the minimum and maximum heights for their matches. Posting a screenshot to Reddit, user @Extra_Barracudaaaa wrote: 'Oh God. They add a height filter.'

Drug repositioning aims to identify potential new indications for existing drugs to reduce the time and financial costs associated with developing new drugs. Most existing deep learning-based drug repositioning methods predominantly utilize graph-based representations. However, graph-based drug repositioning methods struggle to perform effective inference in cold-start scenarios involving novel drugs because of the lack of association information with the diseases. Unlike traditional graph-based approaches, we propose a bidirectional behavior learning strategy for drug repositioning, known as BiBLDR. This innovative framework redefines drug repositioning as a behavior sequential learning task to capture drug-disease interaction patterns. First, we construct bidirectional behavioral sequences based on drug and disease sides. The consideration of bidirectional information ensures a more meticulous and rigorous characterization of the behavioral sequences. Subsequently, we propose a two-stage strategy for drug repositioning. In the first stage, we construct prototype spaces to characterize the representational attributes of drugs and diseases. In the second stage, these refined prototypes and bidirectional behavior sequence data are leveraged to predict potential drug-disease associations. Based on this learning approach, the model can more robustly and precisely capture the interactive relationships between drug and disease features from bidirectional behavioral sequences. Extensive experiments demonstrate that our method achieves state-of-the-art performance on benchmark datasets. Meanwhile, BiBLDR demonstrates significantly superior performance compared to previous methods in cold-start scenarios. Our code is published in https://github.com/Renyeeah/BiBLDR.

The evolution of Large Language Models (LLMs) has significantly advanced multi-turn conversation systems, emphasizing the need for proactive guidance to enhance users' interactions. However, these systems face challenges in dynamically adapting to shifts in users' goals and maintaining low latency for real-time interactions. In the Baidu Search AI assistant, an industrial-scale multi-turn search system, we propose a novel two-phase framework to provide proactive guidance. The first phase, Goal-adaptive Supervised Fine-Tuning (G-SFT), employs a goal adaptation agent that dynamically adapts to user goal shifts and provides goal-relevant contextual information. G-SFT also incorporates scalable knowledge transfer to distill insights from LLMs into a lightweight model for real-time interaction. The second phase, Click-oriented Reinforcement Learning (C-RL), adopts a generate-rank paradigm, systematically constructs preference pairs from user click signals, and proactively improves click-through rates through more engaging guidance. This dual-phase architecture achieves complementary objectives: G-SFT ensures accurate goal tracking, while C-RL optimizes interaction quality through click signal-driven reinforcement learning. Extensive experiments demonstrate that our framework achieves 86.10% accuracy in offline evaluation (+23.95% over baseline) and 25.28% CTR in online deployment (149.06% relative improvement), while reducing inference latency by 69.55% through scalable knowledge distillation.

'The Big Weekend Show' co-hosts discuss Tinder user traffic peaking during'Dating Sunday.' Spencer Rascoff, the CEO of Tinder parent company Match Group, is promising to change the reputation of Tinder as a casual hookup app into a more serious dating app. They don't drink as much alcohol, they don't have as much sex," Rascoff said to a group of investors, according to The Wall Street Journal. "We need to adapt our products to accept that reality." Unlike the millennial generation, which helped popularize Tinder and shaped the dating app into a domestic and international success, Gen Z appears to be less interested in purely casual dating experiences. Some commentators believe that Gen Z is a generation that is tired of "ghosting," which is defined as suddenly cutting off communications with another person without warning, and instead seeking more authentic dating experiences.

A restaurant dinner or a hotel stay may lead to memorable experiences when guests encounter unexpected aspects that also match their interests. For example, an origami-making station in the waiting area of a restaurant may be both surprising and enjoyable for a customer who is passionate about paper crafts. Similarly, an exhibit of 18th century harpsichords would be atypical for a hotel lobby and likely pique the interest of a guest who has a passion for Baroque music. Motivated by this insight, in this paper we introduce the new task of engineering serendipity through recommendations of items with atypical aspects. We describe an LLM-based system pipeline that extracts atypical aspects from item reviews, then estimates and aggregates their user-specific utility in a measure of serendipity potential that is used to rerank a list of items recommended to the user. To facilitate system development and evaluation, we introduce a dataset of Yelp reviews that are manually annotated with atypical aspects and a dataset of artificially generated user profiles, together with crowdsourced annotations of user-aspect utility values. Furthermore, we introduce a custom procedure for dynamic selection of in-context learning examples, which is shown to improve LLM-based judgments of atypicality and utility. Experimental evaluations show that serendipity-based rankings generated by the system are highly correlated with ground truth rankings for which serendipity scores are computed from manual annotations of atypical aspects and their user-dependent utility. Overall, we hope that the new recommendation task and the associated system presented in this paper catalyze further research into recommendation approaches that go beyond accuracy in their pursuit of enhanced user satisfaction. The datasets and the code are made publicly available at https://github.com/ramituncc49er/ATARS .

Modern recommender systems powered by Graph Neural Networks (GNNs) excel at modeling complex user-item interactions, yet increasingly face scenarios requiring selective forgetting of training data. Beyond user requests to remove specific interactions due to privacy concerns or preference changes, regulatory frameworks mandate recommender systems' ability to eliminate the influence of certain user data from models. This recommendation unlearning challenge presents unique difficulties as removing connections within interaction graphs creates ripple effects throughout the model, potentially impacting recommendations for numerous users. Traditional approaches suffer from significant drawbacks: fragmentation methods damage graph structure and diminish performance, while influence function techniques make assumptions that may not hold in complex GNNs, particularly with self-supervised or random architectures. To address these limitations, we propose a novel model-agnostic pre-training paradigm UnlearnRec that prepares systems for efficient unlearning operations. Our Influence Encoder takes unlearning requests together with existing model parameters and directly produces updated parameters of unlearned model with little fine-tuning, avoiding complete retraining while preserving model performance characteristics. Extensive evaluation on public benchmarks demonstrates that our method delivers exceptional unlearning effectiveness while providing more than 10x speedup compared to retraining approaches. We release our method implementation at: https://github.com/HKUDS/UnlearnRec.