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Search engine for CCTV lets you find people from their description

New Scientist

Finding someone in a surveillance video could soon be as easy as Googling them. Descriptions of people of interest, such as a suspect or a missing person, are normally given in terms of their height, gender or clothing. But using this information to find a short woman wearing a red jacket in a video, say, often requires scanning hours of footage manually, which is no easy task. But a new search tool can do it automatically.


SEO Copywriting: How to Write Content For People and Optimize For Google

#artificialintelligence

If you want to build your blog audience, you're going to have to get smarter with your content. One of the biggest challenges that bloggers and content marketers face is writing content that's optimized for search engines, yet will also appeal to people. According to Copyblogger, SEO is the most misunderstood topic online. But, SEO content isn't complicated, once you understand that people come first, before search algorithms. SEO firms make their money understanding these simple concepts. Thriving in your online business means that you must go beyond simply "writing content." Your content needs to accomplish two goals: first, appeal to the end-user (customers, clients, prospects, readers, etc.) and second, solve a particular problem. But, how do you create content that meets those goals? How do you create content that ranks well with Google and also persuades people? Don't worry if you can't afford an expensive SEO copywriter. You can do this following simple rules. And, that's what you're going to learn in this article. We all know what happens when you type a search query into a search engine and hit "enter": You get a list of search results that are relevant to your search term. Those results pages appear as a result of search engine optimization (SEO).


AI and machine learning means Google now wants brands to pinpoint niches

#artificialintelligence

With Google's use of AI and machine-learning helping it pinpoint, more clearly than ever, the specific factors that satisfy search queries in different niches and contexts, brands and retailers are being encouraged to tightly tailor their search strategies. A new study, "Searchmetrics Google Ranking Factors 2018", reveals, for example, that high-ranking Google results for searches related to the'weight loss' niche are 4x more likely to have a video on the page than results for'financial planning' or'credit' niches. And that eCommerce sites in the'furniture' niche can get away with displaying nearly 28 images on a page (more than most other niches) and still rank highly despite the fact that more images can sometimes make pages load slower. According to Jordan Koene, Chief Evangelist, VP Professional Services, Google's use of sophisticated AI and machine-learning techniques, such as its RankBrain system, help it to better understand the real intention behind the words that searchers enter in the search box โ€“ and learn what types of web pages will satisfy individual searches. "Google now recognizes much more clearly if someone's searching online to buy a table, for instance, or needs personal finance advice or wants to learn weight loss exercises. And by tracking user signals such as how often certain results are clicked and how long people spend there, the search engine learns what factors โ€“ such as more or less images or text, or whether a site uses encryption to protect personal information entered by visitors are appropriate for satisfying searchers in individual niches."


Norm-Ranging LSH for Maximum Inner Product Search

arXiv.org Machine Learning

Neyshabur and Srebro proposed Simple-LSH, which is the state-of-the-art hashing method for maximum inner product search (MIPS) with performance guarantee. We found that the performance of Simple-LSH, in both theory and practice, suffers from long tails in the 2-norm distribution of real datasets. We propose Norm-ranging LSH, which addresses the excessive normalization problem caused by long tails in Simple-LSH by partitioning a dataset into multiple sub-datasets and building a hash index for each sub-dataset independently. We prove that Norm-ranging LSH has lower query time complexity than Simple-LSH. We also show that the idea of partitioning the dataset can improve other hashing based methods for MIPS. To support efficient query processing on the hash indexes of the sub-datasets, a novel similarity metric is formulated. Experiments show that Norm-ranging LSH achieves an order of magnitude speedup over Simple-LSH for the same recall, thus significantly benefiting applications that involve MIPS.


Google will no longer force Android phone makers to set Chrome as the default browser -- in the E.U.

Washington Post - Technology News

Google is ending a controversial practice in Europe where it requires smartphone makers seeking to pre-install Google's app store to also add other Google apps, such as search and Chrome. Instead, Google will allow device manufacturers to pre-install the Google Play Store on a stand-alone basis, and offer the option to pre-install Google's other proprietary apps for an extra, unspecified fee. The company's announcement Tuesday came ahead of an Oct. 29 deadline to comply with a European Union antitrust decision, which saw regulators slap the company with a $5 billion fine for bundling its apps in an allegedly anticompetitive manner. Google is fighting the order but is working to meet its terms, because not doing so by the deadline could risk further penalties. In making their decision, antitrust officials in Europe had said that Google's practice of tying the apps together could harm competition by giving Google a built-in advantage over new apps struggling to attract an audience.


Google really is trying to build a censored Chinese search engine, its CEO confirms

Washington Post - Technology News

Google on Monday finally confirmed a secretive project that's been fueling an employee-led backlash for weeks at the company: an effort to build a version of its search engine that complies with China's online censorship regime. The project, code-named Dragonfly, is not only real but is already performing to the satisfaction of top Google executives. And it could pave the way for Google to reenter China's online search market after nearly a decade. "If Google were to operate in China, what would it look like? What queries will we be able to serve?" chief executive Sundar Pichai said during an event hosted by Wired on Monday night.


Google says it 'internally tested' censored China search engine

Al Jazeera

Google CEO Sundar Pinchai has said a separate, censored version of its search engine for the Chinese market has undergone several successful internal tests. The comments are the first time Google has officially confirmed it is working on the search engine, dubbed Project Dragonfly, which has been criticised heavily by human rights organisations. Pinchai defended the decision of working on a search engine which will censor any results critical of the Chinese government by saying providing some information is better than providing no information at all. "We are compelled by our mission [to] provide information to everyone, and [China is] 20 percent of the world's population," the Google CEO said during the Wired25 conference, as reported by the organiser, Wired. "People don't understand fully, but you're always balancing a set of values," he continued, adding that the company will try to provide information in any market it enters.


Google CEO Sundar Pichai confirms censored China search engine

Engadget

When Google's chief privacy officer admitted to the Senate that the company is working on a secret project called'Dragonfly,' he refused to say what it is. According to previous reports, Dragonfly is the codename for the censored search engine Google has been developing for China since 2017 -- a search engine that can automatically identify websites banned by the country's infamous firewall and can remove them from the results page. Now, Google chief Sundar Pichai has openly confirmed the search engine's existence at the Wired 25 Summit and even told the audience that its development is going very well. "It turns out we'll be able to serve well over 99 percent of the queries," he said on stage. The executive defended the project, telling people that Google is "compelled by [its] mission [to] provide information to everyone," but it also has to follow the laws in every country.


Google's CEO Says Tests of Censored Chinese Search Engine Turned Out Great

WIRED

Google's internal tests developing a censored search engine in China have been very promising, CEO Sundar Pichai said on stage on Monday as part of the WIRED 25 Summit. "It turns out we'll be able to serve well over 99 percent of the queries," that users request. What's more, "There are many, many areas where we would provide information better than what's available," such as searching for cancer treatments, Pichai said. "Today people either get fake cancer treatments or they actually get useful information." While onstage at the event, Pichai did not back away from Google's controversial decision to build a censored search engine in China.


How to Completely Optimize Your Facebook Page - Search Engine Journal

#artificialintelligence

Facebook is the most popular social media platform used by businesses. Facebook Pages help your brand or business promote and share its value-add and to assist in customer support. Facebook remains the primary platform for most Americans. Two-thirds of U.S. adults now report that they are Facebook users and 74 percent of Facebook users say they visit the site daily. Despite the recent criticism of Facebook's data privacy practices, both daily and monthly users are up 13 percent year-over-year.