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Ad Auctions for LLMs via Retrieval Augmented Generation

Neural Information Processing Systems

In the field of computational advertising, the integration of ads into the outputs of large language models (LLMs) presents an opportunity to support these services without compromising content integrity.



Embedding-Aligned Language Models Guy Tennenholtz

Neural Information Processing Systems

In this paper, we present a novel framework which accomplishes this by exploiting latent embedding spaces to define an objective function for an LLM in an iterative RL-driven process. As an example, consider the challenge of assisting content creators in generating valuable content within a recommender ecosystem (e.g., Y ouTube, Reddit, Spotify) [Boutilier et al., 2024].