ZUMATA, a Singapore-based hotel distribution and technology company, along with DHISCO, the world's leading hospitality distribution company headquartered in Dallas, Texas, today announced a reciprocal agreement aimed to increase each other's hotel inventory while accelerating their mutual geographic expansion of distribution. ZUMATA, through its extensive network of wholesale partners and channel managers will supplement DHISCO's inventory by providing over 500,000 instantly bookable hotel properties. For ZUMATA, DHISCO will facilitate distribution of this hotel inventory to its large customer base largely based in North America and other Western markets. "DHISCO has been an industry powerhouse for years, and yet their management is keenly focused on innovation," said ZUMATA CEO Josh Ziegler. "This partnership underscores their commitment to staying at ahead of their competition by embracing the latest technological advancements. For us, this partnership represents a significant opportunity for our partners to gain access to DHISCO's amazing distribution. Complementing inventory and distribution, our artificial intelligence, or AI, powered technology will add exciting new capabilities that can increase customer satisfaction while increasing performance and conversions for all of us."