A wealth of data can be powerful, as long as that data delivers actionable insights. UK-based airline easyJet implemented artificial intelligence (AI) technology to make sense of its data and streamline areas of its business, such as stocking airplanes with the right amount of food. Alberto Rey Villaverde, easyJet's head of data science, spoke to eMarketer's Maria Minsker about why the airline turned to AI and the different ways the information AI provides is being used. Alberto Rey Villaverde: We've been using artificial intelligence for a few years. For the last year, we've been exploring new areas where these technologies could give us a boost. For example, we've been trying to be less wasteful with the food in our planes.