Artificial intelligence (AI) is shaping the way we shop, surf social media and interact with our favorite brands. Gartner predicts that by 2020, 85 percent of our interactions will not be with humans, all thanks to AI. Accenture forecasts that AI technology will lead to 1.8 million job losses, yet that same study predicts AI technology will generate 2.3 million jobs because of the new skill sets necessitated by AI technologies. Another positive finding from the study shows that AI technology will increase business output 6.5 times. In other words, AI is going to shift things around -- a lot. Humans may no longer be at the forefront of customer interactions, and marketing calls may be based more on hard data rather than individual ideas discussed over a conference call.