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How RentPath Is Harnessing The Power Of AI In Hiring

#artificialintelligence

Traditionally slow to embrace cutting-edge technology, the real estate industry is catching up with the swift pace of tech evolution. Among companies leveraging advancements in artificial intelligence (AI) is Atlanta, Ga.-based RentPath, whose brands -- ApartmentGuide.com, The company's recent adoption of AI and machine learning to power its career site is helping position RentPath for current and future talent needs. In the B2B realm, the company's sales team works with property management companies to extend their reach to the customer and drive leads back to those companies. On the B2C side, its product managers work to simplify renters' journeys, overseeing features that enable renters to identify prospective rentals and schedule their first visits to properties.