NEXT50, an Abu Dhabi based-technology company, on Sunday launched Platform50, a one-stop-shop solution for organisations to maximise business value and address tomorrow's challenges. The announcement was made at Next50's inaugural executive day – which spotlighted the latest in state-of-the-art technologies including artificial intelligence (AI) and real-world applications accelerating a data-driven future in three key industries – mobility, logistics, and utilities. The Next50 executive day saw the attendance of key industry leaders in the UAE. With AI is set to contribute up to $15.7 trillion to the global economy in 2030 and $320 billion to the Middle East alone, Platform50 is designed to support organisations as they accelerate the adoption of AI, advanced analytics-based solutions, and automation to meet their growth and sustainability goals. The launch aligns with the UAE National Innovation Strategy and the UAE's Fourth Industrial Revolution Strategy which aims to contribute to the national economy by advancing innovation and future technologies, with AI expecting to contribute 13.6 per cent of the UAE's GDP by the end of the decade based on a report published by the World Economy Forum.