Mark is a senior Salesforce consultant and developer at Cetrix Cloud Services. He headed the IT team at Cetrix for six years, with administration and development of Salesforce as its main responsibility. He also has 18 years of IT experience in software engineering and system integration behind him. He enjoys helping startups and non-profit organizations select and deploy the right technology for their specific needs.

Last week I joined the Dreamforce to You event in the Egg Brussels. Dreamforce to You is organized in capital cities around the world to give you a summary of the keynotes and new releases that were announced at Dreamforce '16 in San Francisco. And of course this year's biggest announcement was Salesforce Einstein! Artificial Intelligence (AI) is the next great technology paradigm shift revolutionizing our private life and work life. Salesforce Einstein is the first comprehensive AI platform for CRM.