There are a thousand ways to caption an image. Contrastive Language Pretraining (CLIP) on the other hand, works by mapping an image and its caption to a single vector -- limiting how well CLIP-like models can represent the diverse ways to describe an image. In this work, we introduce Llip, Latent Language Image Pretraining, which models the diversity of captions that could match an image. Llip's vision encoder outputs a set of visual features that are mixed into a final representation by conditioning on information derived from the text. We show that Llip outperforms non-contextualized baselines like CLIP and SigLIP on a variety of tasks even with large-scale encoders. Llip improves zero-shot classification by an average of 2.9% zero-shot classification benchmarks with a ViT-G/14 encoder. Specifically, Llip attains a zero-shot top-1 accuracy of 83.5% on ImageNet outperforming a similarly sized CLIP by 1.4%. We also demonstrate improvement on zero-shot retrieval on MS-COCO by 6.0%. We provide a comprehensive analysis of the components introduced by the method and demonstrate that Llip leads to richer visual representations.

Contrastive Language-Image Pre-training (CLIP) is an approach that has advanced research and applications in computer vision, fueling modern recognition systems and generative models. We believe that the main ingredient to the success of CLIP is its data and not the model architecture or pre-training objective. However, CLIP only provides very limited information about its data and how it has been collected, leading to works that aim to reproduce CLIP's data by filtering with its model parameters. In this work, we intend to reveal CLIP's data curation approach and in our pursuit of making it open to the community introduce Metadata-Curated Language-Image Pre-training (MetaCLIP). MetaCLIP takes a raw data pool and metadata (derived from CLIP's concepts) and yields a balanced subset over the metadata distribution. Our experimental study rigorously isolates the model and training settings, concentrating solely on data. MetaCLIP applied to CommonCrawl with 400M image-text data pairs outperforms CLIP's data on multiple standard benchmarks. In zero-shot ImageNet classification, MetaCLIP achieves 70.8% accuracy, surpassing CLIP's 68.3% on ViT-B models. Scaling to 1B data, while maintaining the same training budget, attains 72.4%. Our observations hold across various model sizes, exemplified by ViT-H achieving 80.5%, without any bells-and-whistles. Curation code and training data distribution on metadata is made available at https://github.com/facebookresearch/MetaCLIP.