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An Inside Look at Lego's New Tech-Packed Smart Brick

WIRED

Lego's next release is a digital brick loaded with sensors that add new layers of interactivity to its play sets. WIRED got exclusive access to the Lego labs where the Smart Brick was born. The secretive division of 237 staff based here and in London, Boston, and Singapore is dedicated to thinking up what comes next for the world's largest toy brand. In front of me, on a plain white table, is a batch of prototypes of Lego's new Smart Brick, the final version of which is a small, sensor-laden 2-by-4 black brick with a big brain. No outsider has seen these prototypes, all of which represent stages of a journey Lego has been charting over the past eight years. Lego hopes this innovation, which lands in stores March 1, will safeguard the future of its plastic empire. The diminutive proportions of the finished Smart Brick belie the fact that the thing is exceedingly clever. Inside is a tiny custom chip running bespoke software that can communicate with onboard sensors to monitor and react to motion, orientation, and magnetic fields. It's also likely no exaggeration that the Smart Brick could represent the most radical product Lego has produced since Jens Nygaard Knudsen, the company's former longtime chief designer, created the minifigure nearly 50 years ago.


The Lego Pokémon Line Shows Toys Are Only for Rich Adults Now

WIRED

Who cares about kids when adult collectors are willing to pay top dollar? From the moment a pixelated Gengar and Nidorino faced off in the opening animation of the first games on the original Game Boy back in 1996, the franchise has been a perennial favorite of kids and adults alike. With 2026 marking 30th anniversary, Lego's first-ever collaboration with the enduringly popular monster-catching megahit is perfectly timed--a crossover of pop culture titans with just one problem: Anyone who isn't an ultra-fan with cavernously deep pockets isn't invited. The recent announcement of a line of Lego Pokémon wasn't a surprise--the Danish brick brand first revealed it had entered into a "multi-year partnership" with The Pokémon Company back in March 2025 --but the makeup of the range itself was. Despite the mass appeal, Lego is launching with just three sets, and every single one is age-rated 18+.


Lego's latest educational kit seeks to teach AI as part of computer science, not to build a chatbot

Engadget

Lego also recognized that it had to build a course that'll work regardless of a teacher's fluency in such subjects. So a big part of developing the course was making sure that teachers had the tools they needed to be on top of whatever lessons they're working on. "When we design and we test the products, we're not the ones testing in the classroom," Silwinski said. "We give it to a teacher and we provide all of the lesson materials, all of the training, all of the notes, all the presentation materials, everything that they need to be able to teach the lesson." Lego also took into account the fact that some schools might introduce its students to these things starting in Kindergarten, whereas others might skip to the grade 3-5 or 6-8 sets.


Lego's Smart Brick Gives the Iconic Analog Toy a New Digital Brain

WIRED

Lego's Smart Brick Gives the Iconic Analog Toy a New Digital Brain The new sensor-packed Smart Play Brick will land this spring as part of a special Star Wars collection. The update adds interactive lights and sound to the Lego experience--including the minifigs. At CES in Las Vegas today, Lego has unveiled its new Smart Play platform, aimed at taking its distinctly analog plastic blocks and figures into a new world of tech-powered interactive play--but crucially one without any reliance on screens. Smart Play revolves around Lego's patented sensor-and tech-packed brick. It's the same size as a standard 2 x 4 Lego brick, but it is capable of connecting to compatible Smart Minifigures and Smart Tags and interacting with them in real time.


Lego's 3,600-Piece Star Trek Enterprise Is the Holiday Gift to Buy This Year

WIRED

This $400 set comes with minifigures of the Next Gen crew, including Picard, Riker, and Wesley Crusher's portable tractor beam. All products featured on WIRED are independently selected by our editors. However, we may receive compensation from retailers and/or from purchases of products through these links. It is impossible to overstate just how big an impact had on an entire generation of kids growing up in the 1990s. I watched every episode with my mom.


LEGO: A Lightweight and Efficient Multiple-Attribute Unlearning Framework for Recommender Systems

Yu, Fengyuan, Li, Yuyuan, Feng, Xiaohua, Fang, Junjie, Wang, Tao, Chen, Chaochao

arXiv.org Artificial Intelligence

With the growing demand for safeguarding sensitive user information in recommender systems, recommendation attribute unlearning is receiving increasing attention. Existing studies predominantly focus on single-attribute unlearning. However, privacy protection requirements in the real world often involve multiple sensitive attributes and are dynamic. Existing single-attribute unlearning methods cannot meet these real-world requirements due to i) CH1: the inability to handle multiple unlearning requests simultaneously, and ii) CH2: the lack of efficient adaptability to dynamic unlearning needs. To address these challenges, we propose LEGO, a lightweight and efficient multiple-attribute unlearning framework. Specifically, we divide the multiple-attribute unlearning process into two steps: i) Embedding Calibration removes information related to a specific attribute from user embedding, and ii) Flexible Combination combines these embeddings into a single embedding, protecting all sensitive attributes. We frame the unlearning process as a mutual information minimization problem, providing LEGO a theoretical guarantee of simultaneous unlearning, thereby addressing CH1. With the two-step framework, where Embedding Calibration can be performed in parallel and Flexible Combination is flexible and efficient, we address CH2. Extensive experiments on three real-world datasets across three representative recommendation models demonstrate the effectiveness and efficiency of our proposed framework. Our code and appendix are available at https://github.com/anonymifish/lego-rec-multiple-attribute-unlearning.


Walmart is clearing out a ton of Lego sets during its fall sale

Popular Science

Amazon Prime Day is live. See the best deals HERE. You can never have too many Legos. Stock up during Walmart's fall sale and get your holiday shopping done early. We may earn revenue from the products available on this page and participate in affiliate programs.


Robust Tangent Space Estimation via Laplacian Eigenvector Gradient Orthogonalization

Kohli, Dhruv, Robertson, Sawyer J., Mishne, Gal, Cloninger, Alexander

arXiv.org Artificial Intelligence

Estimating the tangent spaces of a data manifold is a fundamental problem in data analysis. The standard approach, Local Principal Component Analysis (LPCA), struggles in high-noise settings due to a critical trade-off in choosing the neighborhood size. Selecting an optimal size requires prior knowledge of the geometric and noise characteristics of the data that are often unavailable. In this paper, we propose a spectral method, Laplacian Eigenvector Gradient Orthogonalization (LEGO), that utilizes the global structure of the data to guide local tangent space estimation. Instead of relying solely on local neighborhoods, LEGO estimates the tangent space at each data point by orthogonalizing the gradients of low-frequency eigenvectors of the graph Laplacian. We provide two theoretical justifications of our method. First, a differential geometric analysis on a tubular neighborhood of a manifold shows that gradients of the low-frequency Laplacian eigenfunctions of the tube align closely with the manifold's tangent bundle, while an eigenfunction with high gradient in directions orthogonal to the manifold lie deeper in the spectrum. Second, a random matrix theoretic analysis also demonstrates that low-frequency eigenvectors are robust to sub-Gaussian noise. Through comprehensive experiments, we demonstrate that LEGO yields tangent space estimates that are significantly more robust to noise than those from LPCA, resulting in marked improvements in downstream tasks such as manifold learning, boundary detection, and local intrinsic dimension estimation.


LEGO: Spatial Accelerator Generation and Optimization for Tensor Applications

Lin, Yujun, Zhang, Zhekai, Han, Song

arXiv.org Artificial Intelligence

Modern tensor applications, especially foundation models and generative AI applications require multiple input modalities (both vision and language), which increases the demand for flexible accelerator architecture. Existing frameworks suffer from the trade-off between design flexibility and productivity of RTL generation: either limited to very few hand-written templates or cannot automatically generate the RTL. To address this challenge, we propose the LEGO framework, which targets tensor applications and automatically generates spatial architecture design and outputs synthesizable RTL code without handwritten RTL design templates. Leveraging the affine-transformation-based architecture representation, LEGO front end finds interconnections between function units, synthesizes the memory system, and fuses different spatial dataflow designs based on data reuse analysis. LEGO back end then translates the hardware in a primitive-level graph to perform lower-level optimizations, and applies a set of linear-programming algorithms to optimally insert pipeline registers and reduce the overhead of unused logic when switching spatial dataflows. Our evaluation demonstrates that LEGO can achieve 3.2x speedup and 2.4x energy efficiency compared to previous work Gemmini, and can generate one architecture for diverse modern foundation models in generative AI applications.


LEGO's delightful Nintendo Game Boy tribute doesn't need batteries

PCWorld

If you're old enough to remember the original, brick-like Game Boy, you'll want to check out LEGO's newest play for adult brickheads. The officially licensed Game Boy building set comes with 421 pieces, including two cartridges for Zelda and Mario games. While you can't actually play them, you can swap out the simulated screens to match. At 5.5 x 3.5 inches (14 x 9 centimeters, for those who live in civilized countries), the set is a near-perfect match for the original handheld from 1989, though the real thing is ever-so-slightly taller. The set includes a display stand for both the main body itself and the Legend of Zelda: Link's Awakening and Super Mario Land cartridges.

  Country: Asia > Japan (0.07)
  Industry: Leisure & Entertainment > Games > Computer Games (1.00)