kickfactory
Human Assisted AI Breeds Social Sales Podcast
Scott Lewis is the Co-Founder and CEO of KickFactory -- a personalized engagement platform that utilizes artificial intelligence (AI) to identify potential social sales opportunities. The program finds a potential customer based on social media activities, suggests the best reply for a brand (their client), and the best place for a conversion. Scott shares how KickFactory combines the power of AI with community managers – real people – who confirm the identification of a prospective buyer and confirm the reply message (provided by AI) before sending the message. In other words, it's AI engaged in sales actions! KickFactory started in 2013 when a friend of Scott's opened a barbecue restaurant.