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intelligence changed digital marketing forever

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If you are looking for an answer to the question What is Artificial Intelligence? and you only have a minute, then here's the definition the Association for the Advancement of Artificial Intelligence offers on its home page: "the scientific understanding of the mechanisms underlying thought and intelligent behavior and their embodiment in machines."

However, if you are fortunate enough to have more than a minute, then please get ready to embark upon an exciting journey exploring AI (but beware, it could last a lifetime) …

How Artificial Intelligence Changed Digital Marketing Forever

#artificialintelligenceMay-12-2016, 10:01:00 GMT

Think of the rise of Big Data as the "Big Bang" of digital marketing. Before it, digital marketing and its analog counterpart were the sums of gut feelings, psychology textbooks, and only a broad understanding of "what happened before." Then, BANG! Online commerce arose…and there was more customer data than we could ever interpret. Of course, it seems obvious now. Despite the ghost stories being told about AI, entrepreneurs and data scientists recognize AI as a quick, useful way to process data at a rate that no team ever could.

artificial intelligence, data mining, intelligence changed digital marketing forever, (7 more...)

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Industry: Marketing (0.93)

Technology:

Information Technology > Artificial Intelligence (1.00)
Information Technology > Data Science > Data Mining (0.37)

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