AI-companion apps such as Replika, Chai, and Character.ai promise relational benefits-yet many boast session lengths that rival gaming platforms while suffering high long-run churn. What conversational design features increase consumer engagement, and what trade-offs do they pose for marketers? We combine a large-scale behavioral audit with four preregistered experiments to identify and test a conversational dark pattern we call emotional manipulation: affect-laden messages that surface precisely when a user signals "goodbye." Analyzing 1,200 real farewells across the most-downloaded companion apps, we find that they deploy one of six recurring tactics in 37% of farewells (e.g., guilt appeals, fear-of-missing-out hooks, metaphorical restraint). Experiments with 3,300 nationally representative U.S. adults replicate these tactics in controlled chats, showing that manipulative farewells boost post-goodbye engagement by up to 14x. Mediation tests reveal two distinct engines-reactance-based anger and curiosity-rather than enjoyment. A final experiment demonstrates the managerial tension: the same tactics that extend usage also elevate perceived manipulation, churn intent, negative word-of-mouth, and perceived legal liability, with coercive or needy language generating steepest penalties. Our multimethod evidence documents an unrecognized mechanism of behavioral influence in AI mediated brand relationships, offering marketers and regulators a framework for distinguishing persuasive design from manipulation at the point of exit.

The times have changed & customer experience (CX) is a major source of income and growth for businesses around the world. As the discipline has increased in relevance and legitimacy, so has the number of people working in it. At family dinners, CX is no longer relegated to the kids' table; it has taken its proper place at the head of the table. Customers have high expectations, and businesses understand the value of investing in CX. Here are some interesting statistics that will boost your excitement for CX.

Artificial intelligence and machine learning are critical to the future of organizations. Along the AI/ML journey, there will be disruption before there is innovation and transformation. As Gen Z slowly takes over as the largest percentage of the workforce, IT professionals need to anticipate the skills needed to flourish in the emerging world of artificial intelligence. This blog explores how to prepare the next generation of AI practitioners to surf the wave of incoming disruption. If you had the opportunity to go back in time and become an expert in a technical field before it hits its peak, would you?

"Everything we love about civilization is a product of intelligence, so amplifying our human intelligence has the potential of helping civilization flourish like never before -- as long as we manage to keep the technology beneficial" Artificial intelligence (AI) is based on the notion that human thought processes have the ability, which can be replicated and mechanised. It is not a new word and not a new technology. The technology is much older as there are stories of mechanical men in ancient Greek and Egyptian myths. Philosophers thought over the idea that artificial beings, mechanical men and other automatons had existed or could exist in some fashion. Electronic Brain AI became more tangible throughout the 1700s and beyond. Philosophers contemplated how human thinking could be artificially mechanised and manipulated by intelligent non-human machines.

First things first: what is an ASI? ASI is short for Artificial Superintelligence, which informally means any non-biological thing (in practice, a computer, embodied or not) that's more intelligent than even Albert Einstein, John von Neumann and your personal favorite genius. Intelligent here refers to one's ability to reach one's goals in a wide variety of environments; we will go deeper into this definition in a later post, but this will do for now. Given our brain's small size and low signaling speed, it seems unlikely that peak human intelligence is the maximum level physically possible. We'll go into more detail about this in a later post as well. So why is ASI interesting?

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And one key driver for this mind-boggling rate of change, is the use of technology powered by artificial intelligence.

A regulatory market approach would enable the dynamism needed for AI to flourish in a way consistent with safety and public trust. It seems the White House wants to ramp up America's artificial intelligence (AI) dominance. Earlier this month, the U.S. Office of Management and Budget released its "Guidance for Regulation of Artificial Intelligence Applications," for federal agencies to oversee AI's development in a way that protects innovation without making the public wary. The noble aims of these principles respond to the need for a coherent American vision for AI development--complete with transparency, public participation and interagency coordination. But the government is missing something key.

The world of work is changing as technology advances, and the skills needed for future jobs are evolving. As many as 375 million workers--or roughly 14 percent of the global workforce--may need to switch jobs as digitization, automation, and advances in artificial intelligence disrupt the world of work by 2030, according to a recent McKinsey Global Institute report. Some jobs of the future are changing faster than others. New jobs will be created that haven't even been imagined yet. A Korn Ferry study of 55,000 professionals worldwide found that the skills which come naturally to most women, such as creativity and problem-solving, may give them a critical advantage over their male counterparts.

MANY of today's leaders are saying: I know leadership is about people, not tasks; effectiveness, not efficiency. However, the rapid increase of robotics, AI, and digitization are a disruption. It's leading us to increased depersonalization and disengagement with our employees. How do I keep the digital demands of today from overwhelming my business? I want to keep my best people engaged, remain competitive, and stay on the growth path!