Almost a third (32%) said that deep learning would'totally' transform their industry, while 26% said other kinds of machine learning would have this effect. Most CTOs highlight machine learning as the technology that will disrupt their industry and lead to new innovations. But, how can they effectively put machine learning models into production? However, only 60% said they were confident that they knew what deep learning is and how it works, despite participants having direct responsibility for overseeing AI. The sample was made up of 350 CIOs and senior AI decision makers in the UK and the Nordics, all of whom worked for organisations of at least 1,000 employees.

A never-ending debate over artificial intelligence is whether this exciting, deeply-complicated software can really boost a company's bottom line. One way to find out: build a quick-and-easy neural network and plug it into your legacy system. In Sweden, engineers who once built the "fruit-accounting" mechanics to support hundreds of millions of Candy Crush users, have joined a startup that's claims it's cracked the problem. Senior engineers from a raft of other Swedish tech unicorns - Spotify, Klarna and Truecaller - have joined too, says their CEO, Luka Crnkovic-Friis. When it comes to attracting talent in the Nordics, "no one comes close," he says.

In 2017, the predictive ability of artificial intelligence (AI) powered many new tools and platforms. So what does 2018 have in store for AI? I asked some marketers to find out. Gregg Johnson, CEO of Invoca, a call tracking and analytics service, says that 2018 will be "the year the voice trend becomes undeniable." "As people increasingly trade typing for talking, we'll see more companies invest in developing for voice interfaces," Johnson said.