New York City, USA – Last week, the fashion world descended on New York City for New York Fashion Week (NYFW). The bi-annual event celebrated the best in the industry and showcased the hottest trends for the season. NYFW is a massive money maker for the city and the fashion industry at large. On average, the event brings in a staggering 600m annually. But regardless of the stark economic and cultural value the event brings, it is overshadowed by the same existential threat hitting sectors like media and tech – artificial intelligence eroding existing jobs and limiting work opportunities in the future.

The star of Levi's new campaign looks like any other model . Her tousled hair hangs over her shouldersas she gazes into the camera with that far-off high-fashion stare. But look closer, and something starts to seem a little off. The shadow between her chin and neck looks muddled, like a bad attempt at using FaceTune's eraser effect to hide a double chin. Her French manicured fingernails appear scrubbed clean and uniform in a creepy real doll kind of way.

Next-generation technology, like artificial intelligence (AI), touches almost every aspect of our lives: from what we watch, to how we shop, to the way we work and more. But how much does the average person actually know about the technology that shapes many of the decisions that impact us? And with an increasing reliance on technology and computer literacy, what can be done to ensure no one is left behind? On a recent episode of TELUS International Studios, we sat down with Sinead Bovell, founder of WAYE, a community where young entrepreneurs learn about the intersection of business, technology, ethics and the future. Bovell explains that she is driven by a mission to build a progressive, informed and thriving society -- one in which technology is built on the "right side of history."