The Enterprise B2B Artificial Intelligence Race Heats Up


With the use of Artificial Intelligence techniques such as advanced natural language processing and behavioural analytics, Insight Agent monitors an individuals or company opportunity pipeline, continually looking for triggers from over 1 billion news and commercially relevant social media articles every year, learning and filtering based on individual user requirements. The result is a step change in commercial productivity and customer engagement resulting in improved sales forecasting and increased pipeline velocity. Steve Borthwick, Chief Technology Officer at Artesian explains: "The evolution of Natural Language Processing, Machine Based Learning and Artificial Intelligence technology is set to have a profound impact on the activities of those in commercial teams. Artesian is an online solution that provides data, business insight and engagement tools that help align your teams to your customer's world, and build personal, long-lasting relationships.