In this paper, I examine questions surrounding AI neutrality through the prism of existing literature and scholarship about mediation and media pluralism. Such traditions, I argue, provide a valuable theoretical framework for how we should approach the (likely) impending era of AI mediation. In particular, I suggest examining further the notion of algorithmic pluralism. Contrasting this notion to the dominant idea of algorithmic transparency, I seek to describe what algorithmic pluralism may be, and present both its opportunities and challenges. Implemented thoughtfully and responsibly, I argue, Algorithmic or AI pluralism has the potential to sustain the diversity, multiplicity, and inclusiveness that are so vital to democracy.