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5 Ways AI Can Improve Your Paid Ads Campaigns

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Artificial Intelligence is the latest technology that has increased its prominence in the digital world. You can use AI technology for the enhancement of paid advertisement. No matter where you publish them, AI can ensure outstanding returns from it. As a new business person, you can check the top five ways AI supports the paid ads you publish on top social media sites. Knowledge of all details can help you understand if publishing ads with charges are affordable for you. Moreover, you can determine if it is needed.



Driverless cars and requesting a bus by phone app? Give your views on new transport tech

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The strategy sets out how the Combined Authority could provide people with convenient, affordable and more sustainable alternatives to private cars, helping to reduce local congestion and pollution, while also assisting in the region's long-term recovery from the Covid-19 pandemic. The strategy looks at new modes of transport, such as e-scooters, new public transport services, such as on-demand buses, and new technology like autonomous cars. It also considers new ways of accessing transport, for example through apps, and innovative ways of getting the goods we need into our town and city centres. Investing in these innovations will enable the Combined Authority to improve connections between disadvantaged communities and employment and training opportunities. It will also help to improve the affordability of public transport and encourage the transition to sustainable, low-carbon transport through these new technologies.


Seven Healthcare Industry Trends to Watch in 2020

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Healthcare is an essential, dynamic, and opportunity-rich industry. The demand for innovation to drive simultaneous improvement in health outcomes, affordability, quality, and access will continue to be high. As we look ahead, we suggest keeping an eye on the following seven trends. Multiple forces (including the mitigation of additional funding from the Affordable Care Act) are combining to form headwinds against profit pool growth in healthcare. New business models that create significant healthcare value (that is, substantially better cost, quality, and outcomes) will be critical--and are emerging.


A Mortgage Lender Uses AI to Expand Home Ownership Intel Newsroom

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When people talk about artificial intelligence and mortgages -- and they do, a sign of AI tackling more real-world problems -- they mostly refer to making the process less of a paper-heavy slog. Born of a unique tech startup builder called Entrepreneur First -- a "talent investor" that pairs up smart strangers and helps them develop whatever company idea they come up with -- Proportunity uses AI based on Intel technologies to find London properties that are poised to appreciate in value. The company then offers a sort of "bridge loan" for first-time buyers who can afford the monthly payments but don't have enough for the down payment that traditional lenders require. "We started with first-time buyers because this is a huge problem here in London," says Stefan Boronea, Proportunity co-founder and CTO. The company estimates that down payment requirements keep some 200,000 more would-be first-time buyers from joining the U.K. market today, compared with 2001.


AI meets marketing segmentation models

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Segmentation, Targeting and Positioning (STP) is a common strategic model in today's marketing approach. It reflects the increasing popularity of customer centric marketing strategies over product differentiation strategies. The audience focused approach in marketing e.g. STP therefore goes hand in hand with marketing personas. The popularity of segmentation in the strategy derives on the one hand from past limitations of CRM and ad-tech systems as well as a dependency on human decision making in the STP process on the other hand.


Breaking Healthcare's Iron Triangle Accenture

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Access, affordability and effectiveness no longer need to be competing priorities. The challenges faced by current and future healthcare systems are no secret. Healthcare costs increase faster than GDP grows, and healthcare is the most labor-intensive industry of our times. It faces a globally growing, aging, population increasingly suffering multiple chronic conditions and consuming excessive amounts of resources. Three of healthcare systems' top priorities--access, affordability and effectiveness--have traditionally formed an "iron triangle" of dependence, unable to be improved simultaneously.


Artificial Intelligence in Classrooms - The Future of Education

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With technological advancement and digitization, education industry is increasing at a fast pace. Education is changing dynamically with more and more privatization of this sector specially in India. From a data Fifty percent of India's population is the youth. This means that the Indian education sector is huge with a population of 1.13 billion. India has around 367 universities, 18,000 colleges, about half a million teachers, and 11 million pupils.


AI in healthcare: Not without human touch

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In the 2012 sci-fi film'Prometheus', a robot is seen performing surgeries albeit without human control. While that may be a bit far-fetched -- as reel life is -- Artificial Intelligence (AI) in healthcare is here to stay -- whether we like it or not. AI is making inroads into healthcare like never before with a promise to make healthcare faster, accessible to everyone and cut costs. Cut to India, and the health challenges are many and diverse. There is apalpable human resource shortage and often, healthcare does not reach remote areas.


No one needs access to driverless cars more than America's poor Ashley Nunes

The Guardian

Silicon Valley is pouring billions into robot cars. Soon – although the time scale keeps shifting – tech manufacturers say driverless cars will replace their traditional counterparts, car parks will become parks again and road fatalities will plummet. People have argued over ethical concerns surrounding the technology, the ensuing job losses and the public's antipathy to this robot revolution. But the biggest obstacle may well be money. We have been taking a deep look at the economics of driverless technology.