Zarezade, Ali
Classification Under Human Assistance
De, Abir, Okati, Nastaran, Zarezade, Ali, Gomez-Rodriguez, Manuel
Most supervised learning models are trained for full automation. However, their predictions are sometimes worse than those by human experts on some specific instances. Motivated by this empirical observation, our goal is to design classifiers that are optimized to operate under different automation levels. More specifically, we focus on convex margin-based classifiers and first show that the problem is NP-hard. Then, we further show that, for support vector machines, the corresponding objective function can be expressed as the difference of two functions f = g - c, where g is monotone, non-negative and {\gamma}-weakly submodular, and c is non-negative and modular. This representation allows a recently introduced deterministic greedy algorithm, as well as a more efficient randomized variant of the algorithm, to enjoy approximation guarantees at solving the problem. Experiments on synthetic and real-world data from several applications in medical diagnosis illustrate our theoretical findings and demonstrate that, under human assistance, supervised learning models trained to operate under different automation levels can outperform those trained for full automation as well as humans operating alone.
Steering Social Activity: A Stochastic Optimal Control Point Of View
Zarezade, Ali, De, Abir, Upadhyay, Utkarsh, Rabiee, Hamid R., Gomez-Rodriguez, Manuel
User engagement in online social networking depends critically on the level of social activity in the corresponding platform--the number of online actions, such as posts, shares or replies, taken by their users. Can we design data-driven algorithms to increase social activity? At a user level, such algorithms may increase activity by helping users decide when to take an action to be more likely to be noticed by their peers. At a network level, they may increase activity by incentivizing a few influential users to take more actions, which in turn will trigger additional actions by other users. In this paper, we model social activity using the framework of marked temporal point processes, derive an alternate representation of these processes using stochastic differential equations (SDEs) with jumps and, exploiting this alternate representation, develop two efficient online algorithms with provable guarantees to steer social activity both at a user and at a network level. In doing so, we establish a previously unexplored connection between optimal control of jump SDEs and doubly stochastic marked temporal point processes, which is of independent interest. Finally, we experiment both with synthetic and real data gathered from Twitter and show that our algorithms consistently steer social activity more effectively than the state of the art.
Spatio-Temporal Modeling of Users' Check-ins in Location-Based Social Networks
Zarezade, Ali, Jafarzadeh, Sina, Rabiee, Hamid R.
Social networks are getting closer to our real physical world. People share the exact location and time of their check-ins and are influenced by their friends. Modeling the spatio-temporal behavior of users in social networks is of great importance for predicting the future behavior of users, controlling the users' movements, and finding the latent influence network. It is observed that users have periodic patterns in their movements. Also, they are influenced by the locations that their close friends recently visited. Leveraging these two observations, we propose a probabilistic model based on a doubly stochastic point process with a periodic decaying kernel for the time of check-ins and a time-varying multinomial distribution for the location of check-ins of users in the location-based social networks. We learn the model parameters using an efficient EM algorithm, which distributes over the users. Experiments on synthetic and real data gathered from Foursquare show that the proposed inference algorithm learns the parameters efficiently and our model outperforms the other alternatives in the prediction of time and location of check-ins.
Correlated Cascades: Compete or Cooperate
Zarezade, Ali (Sharif University of Technology) | Khodadadi, Ali (Sharif University of Technology) | Farajtabar, Mehrdad (Georgia Institute of Technology) | Rabiee, Hamid R. (Sharif University of Technology) | Zha, Hongyuan (Georgia Institute of Technology)
In real world social networks, there are multiple cascades which are rarely independent. They usually compete or cooperate with each other. Motivated by the reinforcement theory in sociology we leverage the fact that adoption of a user to any behavior is modeled by the aggregation of behaviors of its neighbors. We use a multidimensional marked Hawkes process to model users product adoption and consequently spread of cascades in social networks. The resulting inference problem is proved to be convex and is solved in parallel by using the barrier method. The advantage of the proposed model is twofold; it models correlated cascades and also learns the latent diffusion network. Experimental results on synthetic and two real datasets gathered from Twitter, URL shortening and music streaming services, illustrate the superior performance of the proposed model over the alternatives.