In e-commerce, ranking the search results based on users' preference is the most important task. Commercial e-commerce platforms, such as, Amazon, Alibaba, eBay, Walmart, etc. perform extensive and relentless research to perfect their search result ranking algorithms because the quality of ranking drives a user's decision to purchase or not to purchase an item, directly affecting the profitability of the e-commerce platform. In such a commercial platforms, for optimizing search result ranking numerous features are considered, which emerge from relevance, personalization, seller's reputation and paid promotion. To maintain their competitive advantage in the market, the platforms do no publish their core ranking algorithms, so it is difficult to know which of the algorithms or which of the features is the most effective for finding the most optimal search result ranking in e-commerce. No extensive surveys of ranking to rank in the e-commerce domain is also not yet published. In this work, we survey the existing e-commerce learning to rank algorithms. Besides, we also compare these algorithms based on query relevance criterion on a large real-life e-commerce dataset and provide a quantitative analysis. To the best of our knowledge this is the first such survey which include an experimental comparison among various learning to rank algorithms.

Search query variation poses a challenge in e-commerce search, as equivalent search intents can be expressed through different queries with surface-level differences. This paper introduces a framework to recognize and leverage query equivalence to enhance searcher and business outcomes. The proposed approach addresses three key problems: mapping queries to vector representations of search intent, identifying nearest neighbor queries expressing equivalent or similar intent, and optimizing for user or business objectives. The framework utilizes both surface similarity and behavioral similarity to determine query equivalence. Surface similarity involves canonicalizing queries based on word inflection, word order, compounding, and noise words. Behavioral similarity leverages historical search behavior to generate vector representations of query intent. An offline process is used to train a sentence similarity model, while an online nearest neighbor approach supports processing of unseen queries. Experimental evaluations demonstrate the effectiveness of the proposed approach, outperforming popular sentence transformer models and achieving a Pearson correlation of 0.85 for query similarity. The results highlight the potential of leveraging historical behavior data and training models to recognize and utilize query equivalence in e-commerce search, leading to improved user experiences and business outcomes. Further advancements and benchmark datasets are encouraged to facilitate the development of solutions for this critical problem in the e-commerce domain.