How a tiny company with few rules is making fake images mainstream

In the months since, Midjourney has implemented software updates that have greatly enhanced its ability to transform real faces into AI-generated art -- and made it a popular social media plaything for its viral fakes. People wishing to make one need only go to the chat service Discord and type in a prompt, alongside the word "/imagine," then describe what they want the AI to create. Within seconds, the tool produces an image that the requester can download, modify and share as they see fit.