The Real Reasons That Amazon's Alexa May Become The Go-To AI For The Home

If Amazon's Alexa had just served as an entry point to the company's mega-marketplace, it would have been as boring as the failed Amazon Fire smartphone. But Alexa is way more than that. Alexa feels like an AI, nothing less. She's a personal assistant that lives in the cloud and is always listening to you, through a number of available physical devices that use her as their brain. These include the Amazon Echo, the Echo Dot, the Amazon Tap, and Fire TV.