Google begins opening access to generative AI in search

Google's take on AI-powered search begins rolling out today. The company announced this morning that it's opening access to Google Search Generative Experience (SGE) and other Search Labs in the US. If you haven't already, you'll need to sign up for the waitlist and sit tight until you get an email announcing it's your turn. Revealed at Google I/O 2023 earlier this month, Google SGE is the company's infusion of conversational AI into the classic search experience. If you've played with Bing AI, expect a familiar -- yet different -- product. Cherlynn Low noted in Engadget's SGE preview that Google's AI-powered search uses the same input bar you're used to rather than a separate chatbot field like in Bing.