Digital Strategies Are So 2016: Time For An Artificial Intelligence Strategy

There's nothing new about organizations and their leaders to be fumbling around for a coherent, business-relevant strategy any time a new technology appears on the scene. We've been seeing this in recent years with the rise of digital, raising issues from defining what exactly digital is, to defining what it means to succeed. Now, such is the case with the constellation of cognitive solutions -- artificial intelligence, machine learning and so forth -- that are now starting to be embraced. With AI and cognitive computing the flavor of the month (or year), it's time to start exploring what, exactly, it can do for business growth, and how to go about achieving it. More good news: many of the bread-and-butter issues arising from previous generations of technology apply with AI as well -- starting with the most fundamental of fundamental principles: don't implement technology for technology's sake, have a business goal in mind.