Gore Mutual Embarks on Artificial Intelligence Strategy with Element AI

Like other insurance organizations over the past year or so, Gore Mutual Insurance Company (Cambridge, Ontario), Canada's oldest property/casualty insurer, understood that it needed to harness the competitive power of artificial intelligence. Seeing the technology's potential, in 2018 the insurer began an initiative to study AI and build an internal capacity for applying it to its business processes. The insurer concluded that an external partner could be a powerful accelerator for its adoption of AI. As a result of that insight, the carrier is currently working with Element AI (Montreal) on an initial project to integrate the vendor's software into its underwriting practice. "We had been dabbling with AI in some business units, and we have a team with actuaries and data scientists, but we were not yet doing anything formal," recalls Sean Christie, VP and CIO, Gore Mutual.