Microsoft reported to be integrating ChatGPT3 AI with Bing search

In a renewed effort to challenge search giant Google, Microsoft is planning to integrate the AI engine behind the popular ChatGPT3 chatbot from OpenAI into its Bing search engine, according to reports from The Information and Bloomberg. Microsoft is betting on the rising popularity of ChatGPT3, as it showcases a new way to search the internet and responding to queries using conversational language -- different from what Google offers currently in the way of links, Bloomberg cited a company source as saying. Google commands more than 91% market share in the internet search category globally, compared to Bing's 2.95% as of November 2022, according to data from similarweb.com. The source cited by Bloomberg also said that Microsoft was evaluating the accuracy of the ChatGPT3 AI engine and was working on understanding how soon it could be integrated with Bing, but warned that it could take several months before the chatbot engine is integrated into Bing and is released to the public. The Information report claims that Bing's March 2023 release could include the chatbot engine integration going live.